Swiss Avia Olympic Manual Wind Wristwatch

Description

Swiss Avia Olympic manual wind wristwatch in a gold plated case with stainless steel back, on a brown leather strap with gilt buckle. Silvered dial with gilt baton hour markers and matching gilt hands with sweep seconds hand and date display at 3 o/c. Signed 17 jewel Avia King AS1703 movement with screw on case back numbered #5811 & 6118.

Case diameter - 32mm, strap fitting - 18mm.

Avia was a Swiss watch company they started at the latter end of the 19th century. They made good mechanical lever movement watches under their own brand name and provided watches and movements for other brands including. The Ball Watch company and A Wittnauer. In 1968 after becoming part of a consortium of watch manufacturers they developed the first quartz digital watch with a LCD (liquid crystal display) and revealed it to the world in 1972. This invention took the watch market by storm and meant that watches of unparalleled accuracy could be mass produced cheaply. This market lead didn’t last long as the technology was easily copied.

This item has been serviced and is guaranteed for a period of 1 year from the date of sale, subject to our standard Terms and Conditions of Guarantee.

Product code: WWOM071

Fabriques Avia was a brand created by the American/Swiss Rode Watch Co. by 1918 and produced in La Chaux-de-Fonds. The brand did not last into the Depression.
Montres Avia was re-launched by Degoumois & Cie. of Neuchâtel and Louis Newmark Limited of the UK in 1945 and produced through 1972.
Avia was acquired by Louis Newmark Limited in 1981 and re-launched as a UK watch brand. As of 2005, Avia was one of the top brands in the UK by retail sales volume.